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Not Just Travel
Your personal escape, curated.
🏢 NextGen Experiences
👥 Group 9
🎯 Campaign 2026
📊 Why Our Target Converts
88%
Millennials maintaining or increasing travel budgets in 2026
50%
Higher intent to spend among APAC travelers vs Europe/US
1 in 4
Willing to spend $3,000+ per trip on experiences
$2.72B
Thailand luxury market, 6.6% CAGR
35.5%
Booked a trip because of a TikTok video
$4.5M
Projected revenue: 3,000 bookings × $1,500
🎯 Strategic Filtration
🎯 Who We Attract
💼 Urban professionals 25-35, SE Asia
⏳ Time-poor, experience-hungry
🍜 Travels for food, design, culture
🤝 Values local connection over "luxury"
🚫 Who We Repel
🦭 People who click cartoon seals
💰 Budget travelers seeking deals
📋 Mass-tourism checklist tourists
🏨 Generic luxury hotel consumers
📱 The Campaign
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Not Just Travel — Your personal escape, curated.
📱Instagram Reels60s micro-docs
🎵TikTokHidden spots
📧The Select ListBi-weekly curated
🎙️Mini-Podcast10-min episodes
🦭 The AI Seal Video
This is what the CEO wants to run. We explain why it's wrong.
2M views. Zero bookings. That's the trap.
Let's Build the Escape
Worth Traveling For
Not the one an AI imagined. The one in a grandmother's kitchen, a designer's studio, a hidden alley the internet hasn't found yet.
📄 View Full StrategyNextGen Experiences · Campaign 2026 · Group 9